Cameron’s Coffee
My role: Website design, Creative Direction, Photo Styling, Illustration.
Completed at JOYCE︎︎︎
National Coffee retailer, Cameron’s Coffee has been producing smooth coffee since the 80’s and today is found
in over 12,000 retail doors across the country. They came to us looking to reinvent their brand identity, packaging,
and website. We placed friendliness, cheerfulness and optimism at the heart of the brand design. Utilizing color,
type, photography, messaging, pattern and illustration work to convey a mug half-full attitude.
in over 12,000 retail doors across the country. They came to us looking to reinvent their brand identity, packaging,
and website. We placed friendliness, cheerfulness and optimism at the heart of the brand design. Utilizing color,
type, photography, messaging, pattern and illustration work to convey a mug half-full attitude.